The phone number is the main identifier in the mLoyalty platform. Based on it we track all customers’ purchases and actions. We offer our clients to create omnichannel communications, which allows us to put the client in the center of attention of the brand and to create ideal offers for the customer.
mLoyalty wallet is a unique internal identifier of a loyalty program participant to which a mobile phone number is associated. For bonus processing, one or more promotions can correspond to the user’s main wallet.
In order to register, the Member indicates his cell number and card number, then he receives SMS with the password for confirmation. Thus, the card is just a code of access to the bonus wallet of phone number. The phone number in the CRM is the wallet (balance) of each Loyalty Program Member.
The customer indicates his mobile number and card number for registration. He receives SMS with a confirmation password. Thus, the card is only the access code to the bonus wallet. The phone number in CRM is the wallet (balance) identifier of each Loyalty Program Participant.
If you want the client to not only present an electronic loyalty card at the checkout but also to see information about the collected and written off bonuses and the card balance, it is necessary to integrate mobile wallet with the loyalty program. The client allows you to scan his electronic loyalty card at the checkout and in real time sees the accrual and withdrawal of bonuses.
Now customers can use your application on a daily basis to pay for any purchase. Cash and even bank cards are going into the past and will be replaced by mobile wallets. Nowadays, it is enough to have a smartphone with an installed mobile application to pay for goods. This is the application we will develop for your brand.